$1 products are NOT the end goal

Hey Reader,

You might be sick to death of hearing me harp on about $1 products and how they're the best way to filter freebie seekers vs buyers.

That’s great—but let’s get real for a second.

If you think crafting a $1 product system is a complete business, you’re leaving a lot of money on the table.

Most people completely misunderstand the real purpose of $1 Products. self-liquidating offers.

They think the goal is to make $100, $200, or even $1,000 per day from their $1 product.
But that’s not how successful businesses scale.

The true purpose of an SLO? To find buyers at cost, so you can turn them into high-ticket clients and repeat customers.

I recorded a video breaking this down—showing you exactly why a $1 product alone won’t get you where you want to be, and what you need to do instead.

This is the shift that separates those who scale from those who stay stuck.

Go watch it now,

Pete "$1 products are just the start" Boyle