Growth Models

Yesterday on the live I told the story about the time I asked AI how to get 100,000 email subscribers. I did the thing all the gurus tell you to do when using AI for this stuff... ... Deep research mode... Go read the whole internet... Find the patterns with most potential... Come back with a few recommendations It chugged away for fifteen minutes and then announced it had found the perfect strategy, the exact one a marketing brand used to add 300,000 subscribers in a year. Obviously I was...

Quick one. We kick off in an hour, 5PM BST (12:00 EDT / 09:00 PDT). I ran the machine through a rehearsal this morning and it built its test page in about 20 seconds, so it's warmed up and ready to do the real thing in front of you. Obviously that sounds cool, but really, I'll be showing you WHY this works and explaining how typing one sentence allows me to get a full page live in seconds... ... or create 70+ social posts. ... or set up daily email sends. ... or handle other boring jobs that...

Quick one today, cause the main event is at 5PM BST (12:00 EDT / 09:00 PDT). All week I've been showing you what my AI growth team gets done. But everything so far has been me telling you about it after the fact. Screenshots, stats, stories, and let's face it... claims. So today, I'm jumping on a live to explain the system and let you watch it run something real. On the live, I'll run through all the rules that enable this kind of automation. Then when you understand the foundation, I'll open...

"The text should always mimic the TikTok style we copied. You know, the coloured block background? This way, we don't have to worry about contrast." That's a real instruction I typed last week, midway through building the system I told you about yesterday that produced 490 posts in 2 days. Now, if I was doing this all manually, I'd have to jump into the code of the templates. But I dunno how to do that, so I just told Claude what I wanted. Here's another from the same build, when the first...

Last week I noticed engagement on VP's socials was low. The system was publishing our "deal reels" every day like clockwork, but we were barely getting any reach on 'em. And look, I get it. "Save money on these books" is BoFu stuff, only good for people actively looking for deals. High intent, low reach. The problem is, social accounts need reach. If your posts don't do well early doors, you're Donald Ducked. I needed to add something that would help the account reach more people, get the...

All week I've been blabbing on about how I've got AI to run a full business for me. Explaining everything including... ... The 10/80/10 rule for consistent output... The foundational framework that keeps your ToV... The step-by-step of my systems that run while I head off to watch the footy... The $125 bill for output that costs $23k a month in salaries, or 8.5 hours+ per day of your time If it's left you thinking "alright, but how do I get this running in MY business", this email is for you....

Years back, I built out a marketing team for a client. Copywriter, media buyer, designers, 2 assistants, a couple of freelancers filling the gaps, and me as the CMO. We got results, but we (me included) also ran up a staff bill of around $30k a month. That number was fine for them. For many founders of growing businesses, it's a fantasy. Which is why AI is the great leveller. Yesterday I promised to show you the "calculator moment", the breakdown of what it would cost for me to hire the same...