Growth Models

Quick one today. I've spent the last few months building something with a handful of business owners in mind… and it's nearly ready. I'm not gonna pitch it today (or this week, honestly), as I'm putting the final bells and whistles on this thing. But before I say anything else about it, I wanna know one thing… When it comes to getting AI to actually run parts of your marketing, not just chat about it, what's the #1 thing you're stuck on? Hit reply and let me know - and I'll do what I can to...

I'm here asking for a little help. You see, I've got the book deal website I've been building working seamlessly. It's... Adding ~150 books per day Creating unique content for each one Sorting those books by ranking and ratings Sharing the best 8 books per category across multiple social channels All without me having to lift a finger. Best bit is it costs me a whopping $4 per day to run. But here's the thing. While it's working well, we have next to zero reach. After a lot of research,...

Yo! This is gonna be real quick one. I've gotta be out the door in like 10 mins to jump on a plane to Munich for a long weekend. I recently added a bunch of new skills to the AI Repo you get access to in GM+. In total, there's now 17 skills in there which have been built using the same... ... frameworks... approaches... templates... strategy ... I've been developing over 13 years in the game. I'll be adding more skills over time, but already, there's enough in there to replace the fees of a...

Yo! So, I've spent the last few months digging into what I can actually do with AI. None of that high level stuff like "what is Claude Code", but having it handle actual business tasks. A few of the things I've done that are working pretty bdamn well... A fully automate Quiz funnel that generates a custom report for about $0.06 per user A fully automated website in VP (which I'm working on the growth strategy for now) Fully automated systems that can do things like turn one viodeo into 70+...

Yesterday I mentioned how the way people are selling AI based offers simply isn't good enough. They're selling these complete systems that are pretty high level, to people just dipping their toes. The result is people getting stuff they don't know how to use. This is something I've noticed with a lot of the people I've been talking to and my own customers recently. And it got me thinking that there has to be better way to do this. A way where people are not only getting the result, but are...

A little while back, a big time marketer was waxing lyrical about AI services. He'd pulled out a pretty prominent voice in the space. A chap who had created a Git repo of various AI skills you could install in your Claude and run yourself. The general message was "this is the future of marketing. Tomorrow's successes will be codifying their expertise in agents and selling them". On the whole, I agree. Like it or not, AI is here to stay, and everyone from your prospects and clients to your mum...

“Let’s brainstorm the best ways to get the next 1000 email subs for VP”. This was the message I sent to Claude over the weekend, using their new “even more powerful” Opus 4.8 model. What followed was 90 minutes of me telling it the ideas simply weren’t good enough. Despite… … all of the training I’ve given it on my biz… multiple “readjustment” messages… telling it what kind of ideas I was looking for The ideas it came up with simply werent good enough. It’s ideas ot grow the email list of VP...