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Growth Models

The $7 product that makes $40 per buyer

Published 11 days ago • 1 min read

Yo,

Quick breakdown of what’s working inside the new AI offer funnel I’ve been testing.

It’s a $7 front-end product.
Average order value: ~$40
Cost per acquisition: ~$25
Roughly $15 profit per customer on cold traffic.

The full breakdown’s going live in tomorrow’s GM+ call (you can still join here), but I wanted to give you a quick preview in case you’re building your own low-ticket funnel.

The big change?

I ditched the long-form sales page.

Here’s what I used instead...

  • Short, direct headline​
    Something like: “Get [big benefit] with this GPT now.”
  • Simple video demo​
    Just me using the GPT... no fancy 40 minute VSL, no fluff.
  • Embedded checkout​
    Cuts a step and keeps the flow tight.
  • Benefit-first bullets​
    “Use this, get that” style. No filler.
  • One belief-shifting section​
    Helps the offer land harder.
  • Proof and guarantee​
    Because they still matter.

The whole page takes 10 minutes to build.

It’s converting around 12% of cold traffic. And it’s scalable.

Tomorrow inside GM+ I’ll be sharing the full template so you can clone the format, plug in your own offer, and launch fast.

If you want access before the call at 4PM BST, join GM+ now.

​Here’s the link​

See you inside,

Pete "cut the fluff" Boyle

P.S - you also get access to the recordings and prior templates to build your Custom AI Agent in there as well.

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
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Growth Models

Analysing and experimenting with growth marketing

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

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