Another bloody paradox


Feels like every week I come across another principle, paradox, or rule for successful biz growth.

You think I'd be sick of them, but honestly - I love 'em.

They're often annoyingly accurate and can be applied in some way to help with growth.

The latest one I came across?

Solomon’s Paradox.

Here’s the quick version:

It’s the tendency to give wise advice to others while failing to take your own.

Named after King Solomon—who was smart enough to be known for his wisdom, but still made a mess of his own life.

If you tell me this doesn't apply to you, I'll know you for a liar.

Over the years I've worked with countless smart entrperneurs and biz owners.

People at the top of their game and who really understand their offer, market, and systems.

And yet, they're almost all missing some sort of obvious win that's right in front of them.

An obvious win they'd pick out in a second if it was someone else's biz.

Happens to me too.

I recently paid for a consult. And the advice I got?

It was exactly what I would’ve told someone else if they’d come to me with the same problem.

Word for word.

I just couldn’t see it—because I was too close to it.

Solomon’s Paradox in action.

And if you’re stuck, plateauing, or just feel like things should be working better than they are…

You’ve probably got a few easy wins sitting right under your nose.

You just can’t see them.

The fix? Get a second set of eyes.

Ideally, someone with actual experience solving that exact kind of problem and not your nephew who's "a really smart kid" though...

That’s what my Growth Reviews are for.

They help you spot the hidden leverage you’re missing—so you can fix what’s broken and scale what’s working.

If you want the details, just hit reply with the words “Growth Model” and I’ll send everything over.

Pete “King Solomon” Boyle

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
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I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

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