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I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.
Yo, Over the last few emails, I’ve shown you what happens when real buyers are given the right offer at the right time inside a system that actually makes sense. We’ve covered: Rachael turning a $100 workshop into $22k/month in retainers A SaaS founder scaling to $220k MRR Manuel pulling $14k from a list that hadn’t been emailed in years Helping a Pharma brand generate 6k+ leads in 9 weeks Here’s the thing… None of that was random. Every one of those results came from using the same model......
Yo, Most people try to land big clients and super profitable deals the hard way: Cold outreach to people who aren’t ready Free lead magnets that attract freebie seekers Endless nurture without intent But here’s the truth: People who buy once are far more likely to buy again.Especially if they buy when they’re already looking for a solution. It all comes down to something called prospect inertia. If you catch someone at the right time — when they’re actively trying to fix something — and you...
Yo, Most businesses are sitting on an extra six figures in revenue. Not by working more.Not by posting more.Not by running more ads. It’s already in their world — they’re just not selling to it. That was the case with Manuel. He runs a niche ecommerce brand with a decent-sized customer list. Great product. Relevant buyers. But he only emailed them once a year — usually around Black Friday, with a discount and a prayer. That list had spent money before. But they hadn’t heard from him in over...