"This is the ONLY way to get to your goal..."

I'm fed up of reading stuff like this, where some online guru tells you their way is the only way in a thinly veiled effort to sell a course or consulting offer.

For example, over the last ~6 months I've been working on getting better at FB ads.

I've spoken to around 10 FB ads experts, most of them successfully managing millions in spend.

Guess what?

No two had the same approach.

I've recently spoken to a half dozen successful entrepreneurs of 7 and 8-figure businesses.

Guess what?

Each one used a different method to grow their business.

There is no "one size fits all".

But, there likely is a method that will fit YOU better.

and it's about playing to your strengths.

Have a think about...

• What you're good at
• What you can do consistently

Then do the thing you're good at consistently.

If you can do something of high value pretty regularly, you'll likely see some good results if you stick at it.

It's not sexy, but it's something I've seen bear fruit time and time again.

Of course it's a very simplistic view, but often, simple works.

The method I've found that works?

​I've put a video together explaining it, but it's based around a few simple beliefs.

I'll explain them here.

Belief #1 - Stay alive

I've started offers in the past where I was too focused on things like the product and nurturing.

Sales were slow in coming in.

I was confident they would - eventually - but in the immediate I focused on things that didn't add to the revenue.

The result was me eating into my savings, low morale as I felt I was working hard without seeing any progress, constant panic that people don't like the product, and stress over how I could generate more cash.

Now, I like to focus on cash flow and daily sales first and foremost.

Even of low-ticket stuff.

Not only is this revenue (it's not really enough to make a difference in the long term), but it's validation that the solution is worth paying for. And, honestly, those little "dings" coming through keep my motivation high.

It all just builds more confidence in what you're doing.

Belief 2 - Optimise for the givers

Another benefit of low-ticket stuff is that you identify the people willing to pay.

I've found the people who pay you once, will pay you again.

It might not be immediately, and those aggressive ascension funnels might not (and often don't) work to immediately turn a $10 purchase into a $10k consulting gig.

But people who spend even small amounts of money tend to engage more.

If you keep in touch with a good engage mechanic, you'll be there and waiting when they are ready to cough up for the big offers.

Belief 3 - Make bigger bets

Once you've got the validation for the front end solutions coming in, it's time to take those bigger bets.

The higher ticket stuff where the real cash is made is where the focus should be now.

And, as you're growing your list with people who have bought an intro solution, you're gonna have a much better uptake on the back end for these offers.

There are a bunch more beliefs and systems that I build into my approaches.

But, if you want to check it out for yourself, there's this ~30 minute video I put together.

Any Qs, hit reply and let me know.

​Watch the video now​

Speak soon,

Pete