A second set of eyes 👀


It's amazing what a difference a fresh set of eyes can make.

A couple of days back, a mate wanted to run through their offer with me.

They knew something was wrong, but couldn't put their finger on why it wasn't working.

We jumped on a call and within 15 minutes, we'd identified the likely cause and formulated a quick and dirty plan to overcome it.

They set off with some new info, implemented the changes, and - so far - things are looking up.

It's amazing how obvious errors you've failed to see can be easily spotted by a fresh set of eyes.

It made me wonder why I no longer offer my auditing services as an offer.

I used to audit all sorts of things from sales pages and emails to offer stacks and growth strategy.

And they always got great results.

Not because I'm a business master or anything, it;s really becuase there are easy fixes most people overlook cause they can't see the forest for the trees.

So, I decided to bring them back within the GM+ Community.

Every 2 weeks I'm putting aside a couple of hours to audit member's assets and/or srategy.

I'm planning on doing the first batch of these tomorrow.

So, if you have...

... an asset like a sales page or ads...

... a strategy you're not sure about...

... an offer you think needs refinining...

... issues with the economics of your offers...

Jump into the GM+ Community and drop what you want me to look through in the new thread there.

Tomorrow, I'll be going through responses and recording 10-30 minutes of video feedback for each one.

You can see more details of what it's all about here.

Speak soon,

Pete "auditor" Boyle

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
Unsubscribe · Preferences

Growth Models

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

Read more from Growth Models

If your inbox is like mine, you're getting hammered with deals right now (kinda ironic I'm also launching my own in this email...) I've had a few in the last few days on everything from... Cart abandonment sequences Content marketing systems Meta ad courses Look, all of these are great. And they can help you grow your business. But, they are assets. They can help you remove a temporary blockage or fix a small issue. But are they life-changing? Not really. Because information-based assets...

Look, everyone and their dog is running a discount this weekend... ... 0% off tspecific courses. ... 40% off our library of offers... sliding scale discounts based on time/day Essentially, they're all giving it a "buy now or you’ll never be successful again” nonsense everywhere. But here’s the bit most people completely miss... The hesitations within your audience... I've spoken about the adoption lenses I use when writing email promos for clients in the past. Essentially, there are different...

Yo! Everyone's about to hit emailing hard this week with BFCM promos. I actually know a few folk who have already completed their sales promos for the year. They keep bringing it forward. I wonder if we'll ever get to the point of a Black Friday sale in like May. Anyway, I'm considering whether or not to run a BFCM sale myself. But before I switch into full promo mode, I wanted to give you a quick heads-up. If you want my help to scale properly in 2026, with a predictable system, daily...