Most folk are running their front ends like they’re Sauron.

One offer to rule them all. ​
One offer to find them…
One offer to bring them all…
And in your back-end sell them.

Don’t work like that no more.

Here’s how it breaks down. Let’s imagine you’ve got your primary, back-end offer of $5,000.

And you’re doing the whole “I have one front-end offer” thing.

And the goal is to get this offer to a million.

That’s a lot of pressure on that one model to perform. And if there’s any issues with…

• The ads driving traffic
• The offer conversion
• The ascension sequence

… you’re Donald Ducked.

Now imagine you’ve got 5 different front ends that are all promoting the same $5000 offer on the back end.

To hit that 1 million goal, you’d need each to only hit $200k.

And what will usually happen is you’ll have 20% that underperform, 60% that do around what you hope, and 20% that overperform.

That could then be…

• Front end 1 - $120k
• Front end 2 - $190k
• Front end 3 - $230k
• Front end 4 - $200k
• Front end 5 - $500k

For a grand total of $1.24M.

You’ve basically increased your chances of success by increasing the number of swings you can have.

It’s how companies like AGora, Clickfunnels, and others scale.

The numbers work because the volume’s diversified.

It’s not about squeezing one funnel dry.

It’s about creating enough entry points that something pops - and then pouring fuel on it.

Most coaches and consultants are stuck trying to write their magnum opus.

They’d be better off publishing 3 or 4 solid B-sides and watching which one hits repeat.

In GM+, that’s exactly what we’re doing.
Multiple fast-launch LTOs.
Minimal time to ship.
Maximum upside when one catches fire.

If you want in before we kick off the next one - reply and I’ll send the details.

Pete "multi-offer-man" Boyle
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