Yo!
Ever been to a concert?
I saw this crazy take online the other day about paying out to see a band.
The poster said they hate support acts.
Their argument was that they’ve paid to see the main band and don’t care about the support acts.
They were, rightly, flamed in the comments for this BS take.
You see, concerts aren’t just where the main musicians earn their money.
They’re also the path for newer bands to amass a following and a vital part of the wider music ecosystem.
It’s a simple system. And fi you know how it works, you can build this into your business to grow your own audience.
Here’s what I mean.
I accompanied my wife to a performance of one of her favourite bands recently.
She’d never heard of one of the support acts, but by the time their set had finished, she was following them on Spotify and streaming them the very next morning.
A single piece of exposure to a relevant audience helped this band get at least one (and likely hundreds or thousands) of new listeners and customers.
All without playing the exhausting social media game.
You can do the same thing to grow your audience with your business. People have been doing it for years through things like…
- Joint venture partnerships
- Guest blogging
- Sponsorships
These are all a direct route to your ideal customers you can use to grow your audience without posting seventy-billion times per day.
You just need to know who to be the supporting act for, and how to lock it in.
This is one of the many ways you can grow a better audience without using social media.
Thursday the 25th, Adriana Tica is gonna run us through a couple more simple methods you can use to grow your audience without social.
So, if you want to add qualified buyers to your list in 2024, but you’re not sure on the best ways to be a “supporting act” right now, tune in on Thursday 25th.
All details are here
Speak soon,
Pete “Supporting Act” Boyle
P.S -Even if you can’t make it live, sign up and you’ll get access to the recording.