A couple of days back I caught some criticism for saying that free lead magnets just aren't good enough. It was the usual spiel from me. People who pay once will pay again. Low ticket offers build a more engaged list. Yada yada yada. Well, someone took umbrage with and decided to message me about how wrong I was. Which is cool. You have your opinions, I have mine. I'm not so precious that I can't hear and consider another viewpoint. It doesn't bother me because I've seen how low-ticket offers...

I'm cooking something up and I've got a question. Imagine you've got 1 month. 4 weeks. 30 days. 730 hours. In that time, you set yourself a goal to do something that will have a positive impact on your business. It could be anything from... Crafting a new offer Building a new funnel Creating an ad campaign Booking in 20 sales calls Increasing the LTV of your existing customers Writing a book to use to bring in more customers It might seem like a tall order, right? However, you've got a secret...

I've started doing this thing in the GM+ Community where I set aside a few hours every week and offer video feedback. You send few key pieces of info and a link to what you want reviewed or audited. Then, I record a personalised feedback video as a response so you've got some ideas on how I'd try to remove the problem and get growth back on track. I've just hit publish on this week's post. However, this week I'm opening it to everyone. So, if you're facing a problem you don't know how to...