Forests and trees


You ever get that feeling you're missing something obvious in your biz?

That there's a simple fix, tweak, or change that can turn an average approach into something pretty damn awesome?

Happens to us all.

Here's the thing.

When I started the GM+ Community I was toying with the idea of making it an "expert-led" community.

Putting myself at the top and positioning the whole thing around "join this and I'll fix your business".

But I always wanted more of a collaborative area and community there.

Not just because there are gonna be some things I can't help with, but also because I need help as well.

I don't care who you are, sometimes you're so deep in doing the thing you can't see the forest for the trees.

And sometimes, all it takes is for someone else to say "have you tried this" to unlock that next level of growth.

Case in point.

I just sat and watched a ~12-minute critique a GM+ Member did of a sales page I've put together.

I'd been so busy trying to "tweak" the page I missed a couple of really obvious and simple fixes that should help get better results.

But, thanks to this ~12-minute video I've got a couple of things I can quickly address and test to see what works.

This is what the community should be.

A place where anyone can come in and get feedback from people with skin in the game to help them improve their assets and systems.

So, if you're ever feeling like there's an obvious fix you can't see cause you're too far into the weeds, try asking someone you know for their take.

Or, join GM+ and join in the feedback sessions to quickly improve your biz.

Check out GM+ now

Right, I'm off to record a video with some feedback for someone else in the community now.

Pete "feedback receiver" Boyle

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
Unsubscribe · Preferences ,

Growth Models

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

Read more from Growth Models

There’s a very specific stress that comes from not knowing what you’re going to sell next. You feel it when revenue dips and you think... “Shit… I don’t actually have anything lined up.” You feel it when you open your email tool and just stare at the screen. Not because you don’t want to sell, but because you don’t know what makes sense to sell right now. You feel it when you’ve already promoted your main offer, and all you can do is promote the exact same thing again. You know most people...

How many people on your email list do you think are actually ready to buy high-ticket right now? ... Not “interested.”... Not “watching.... Not “saving it for later.” I mean genuinely ready. Like, they've got a credit card in their hand just looking for somewhere to spend their cash? The real number is small. Usually around 1–3%. And yet, for years, we were all taught to build our businesses as if all our effort should go to hgh ticket alone. ... Run ads.... Post content.... Do outreach.......

All week I've been chatting about how low ticket is the best thing for... Identifying buyers with low-risk entry points Getting people to engage so you can build trust A great way to create more cashflow and revenue for your biz And that you need a proper product stack to hit both the various cohorts and budget levels within your audience. When you get this right, you have something that will allow you to run ads to multiple products that self-liquidate growing your audience, impact, and...