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Growth Models

High-value offers

Published about 3 hours ago • 1 min read

Yo,

Quick heads up before I wrap up this instance of HVO.

​High Value Offers closes tonight.

And I want to be clear about what this decision actually is.

This isn’t about buying a course. It’s about whether you keep guessing.

Because if nothing changes, here’s what probably happens...

... You come up with another idea.
... You talk yourself into it.
... You spend weeks building.
... You launch.

And then you’re right back where you are now, trying to work out why it didn’t land.

Not because you’re lazy.
Not because you didn’t try.
But because you still started with supply instead of demand.

The frustrating part is you usually only realise this after the fact.

You'll have to put all your effort into crafting the product, building the sales page, scheduling the promo, only to find that people get to the sales page/call and are too hesitatnt to buy.

​High Value Offers exists to stop that loop.

Not by giving you motivation or by telling you to “believe in the idea”.

But by giving you a way to check if something is worth building before you commit to it.

That’s the smarter move.

Building without demand is the risky option. Hoping marketing fixes it is the gamble.

This is the opposite of that.

If you’re going to create offers anyway, you might as well do it with a system that reduces the downside.

So if you’ve been on the fence, this is the moment to decide.

You can grab access here...

​https://growthmodels.co/hvo/​

If now’s not the time, no drama.

Just don’t ignore the pattern iof it rears it's head int he future.

Pete “make it easy” Boyle

​

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
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Growth Models

Analysing and experimenting with growth marketing

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

Read more from Growth Models

Yo, One thing I haven’t really said yet is this. High Value Offers isn’t something you use once and hope you picked the right idea. It’s more like a way of looking at your business that keeps paying you back. Most people assume this kind of system is only useful when you’re starting from scratch. Like, “I don’t know what to sell, so this helps me find an idea.” And yeah, it does that. If you’re staring at a blank page wondering what to build next, this gives you a way to find ideas that...

1 day ago • 1 min read

Yo, One thing that messes people up with offers is they assume this has to be difficult. Like there’s some tax you have to pay in confusion before you’re allowed to make money. ... Weeks of thinking.... Months of building.... Endless second-guessing. I get it, money is the primary tool for survival in our world, so we kinda all want to think it's hard to acquire. But the reality is, the only reason this feels hard is because most people start in the wrong place. They start with the product....

2 days ago • 1 min read

Yo, Let me tell you what changes when the offer is right. And I don’t mean perfect.I mean right - or good enough if you prefer. The biggest shift isn’t more sales. It’s how calm everything feels. When demand is there, you stop guessing. You don’t sit there rewriting emails at midnight wondering if this is the angle.You don’t stare at Stripe refreshing like it owes you money.You don’t finish calls feeling like you somehow messed it up. Things just... move. People reply to emails with things...

3 days ago • 1 min read