How many people on your email list do you think are actually ready to buy high-ticket right now? ... Not “interested.”... Not “watching.... Not “saving it for later.” I mean genuinely ready. Like, they've got a credit card in their hand just looking for somewhere to spend their cash? The real number is small. Usually around 1–3%. And yet, for years, we were all taught to build our businesses as if all our effort should go to hgh ticket alone. ... Run ads.... Post content.... Do outreach.......

All week I've been chatting about how low ticket is the best thing for... Identifying buyers with low-risk entry points Getting people to engage so you can build trust A great way to create more cashflow and revenue for your biz And that you need a proper product stack to hit both the various cohorts and budget levels within your audience. When you get this right, you have something that will allow you to run ads to multiple products that self-liquidate growing your audience, impact, and...

Building on from yesterday's email I'm gonna break down the multi-entry point approach with low ticket. This is a method to get more of your audience out there towards your high-ticket offers. Again, once you read this, you'll start noticing how this is the playbook for all the big names out there across multiple niches and business models. Understanding your audience We'll kick off with the foundation of this. You audience. Within your market, there are tiers. Think of them like concentric...