I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.
Removing reasons to say "nope"
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Hey Reader, At this point, you understand that turning buyers into high-ticket clients isn’t as simple as sending them another pitch. There’s a structured way to remove their hesitations and make them feel comfortable taking that next step. When we pulled in nearly $14,000 from a dormant list, we didn’t do it by shouting “Buy now” over and over again. We did it by systematically removing every hesitation stopping them from saying yes. This process works because different people have different sticking points. Some are price-sensitive. Others need proof. Some want to know exactly how it works before committing. If you’re treating all your buyers the same, you’re losing sales. In today’s video, I’ll show you:
Next up, we’ll cover why most people struggle to sell high-ticket offers—and what to do about it. Pete "removing barriers" Boyle |
Growth Models
I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.
Was chatting on the GM+ call yesterday (you can join us for those here) and we got into the details of attracting higher-level clients by standing out from the competition. The kind of clients who will… Pay you higher fees See you as an advisor, not just a tactical implementor Listen to and value your feedback and advice to them And if you get in early enough, maybe even be open to you taking some equity These are the dream clients we all want to work with. They’re less hassle, better payers,...
I’m reworking a bunch of offers and ideas at the minute. And I’d love some feedback on what you’d find most valuable and useful. First though, I’m gonna explain the reasoning behind this little shift - I broke this down in detail in GM+ recently, but want to expand on it a little here. So I’m looking to create 12 offers so I can easily promote one per month to the email list. An easy cycle where, every month, we can offer something that helps people grow their biz. Also, these will double up...
I’ve lost the battle, but not the war with building custom AI Agents to create assets as products. I just can’t get it to replicate the same kind of output as the Custom GPTs. I’ve recorded a video below, but I’ll kick off with the difference in one area of one of these AI Assistants. So, for the $1 Product Strategy Advisor Custom GPT, the output for each stage is like the below… “1. Front-End Offer – $1 Title: “Client Magnet Scripts” What it solves: Freelancers struggle to start sales...