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Growth Models

A little help please?

Published 5 months ago • 1 min read

How clean is your email list?

It's likely not as clean as you think, and that's gonna be costing you big.

A couple of days back I was discussing the difficulties with email marketing with my wife.

How Google in particular love sending this to junk or promo folders, meaning they never get read.

She checked her own promotions tab and found hundreds fo emails from brands she likes that she'd missed cause who checks the promo tab?

Anyway, I've noticed my email engagement dipping so started looking into why.

After an email from an email pro (Jason Resnick), I used a tool called GlockApps to check my email and, it ain't good.

Across the various email services like GMail, only half put my email in the primary inbox.

Not good at all.

So I'm looking at fixing that. A few things that would help is if you could...

  • Whitelist emails from @growthmodels.co
  • Drag this to your primary inbox (if it's not there already)
  • Hit reply and send a response with any info or content to me.

This should help improve deliverability and ensure more folk get to see this message.

Self-serving I know, but I'd really appreciate it.

I'll also be following the other recommendations I have from GlockApps.

If you want to check your deliverabilty, head to Glockapps, sign up, and follow their steps for the proxy check.

Don't worry, you can do this for free.

You'll get a cool report on how to land in the main inbox.

Anything else, let me know.

Pete "please respond" Boyle

P.S. once more, if you could please...

  • Whitelist emails from @growthmodels.co
  • Drag this to your primary inbox (if it's not there already)
  • Hit reply and send any response to me.

P.S.

Want a little more direct help from me? Here's a few ways I could help out.

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Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
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Growth Models

Analysing and experimenting with growth marketing

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

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