Activity but no sales? This is why...


I’ve spoken to a half-dozen people over the last month or two, all suffering from the same issue in their business.

They’re getting engagement, whether that’s:

  • Sales page views
  • People reaching out for info
  • Booked and attended sales calls

…and yet sales are flat.

There’s interest, but no payoff.

In nearly every case, the offer was solid, the leads were aligned, and they had real results to back it up.

So what’s the problem?

Trust gaps.

They were pushing high-ticket, high-threat offers before the prospect was ready.

And in all of these cases, the fix was simple:

Build trust before you pitch.

But don’t fall for the idea that trust-building needs to be some 6-month-long nurture sequence.

You can accelerate trust — if you have the right system.

One that:

  • Comes in below their risk tolerance
  • Overdelivers on value
  • Positions your core offer as the only logical next step

When you do that, sales get easier.

  • More predictable.
  • Less friction.
  • More profit.

I’ve built systems like this from scratch that helped add $20k+ MRR in under 3 months.

And if your assets are already in place? You could cut that time in half.

This is why you have to think in systems, not tactics.

If your current system is working — but not as well as it should — let’s fix that.

I’ve got a few slots open where I’m doing full breakdowns of your growth model.

We’ll figure out exactly where your trust gaps are and how to close them — fast.

Hit reply with “growth model” and I’ll send the details.

Pete "systems guy" Boyle

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
Unsubscribe · Preferences

Growth Models

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

Read more from Growth Models

There’s a very specific stress that comes from not knowing what you’re going to sell next. You feel it when revenue dips and you think... “Shit… I don’t actually have anything lined up.” You feel it when you open your email tool and just stare at the screen. Not because you don’t want to sell, but because you don’t know what makes sense to sell right now. You feel it when you’ve already promoted your main offer, and all you can do is promote the exact same thing again. You know most people...

How many people on your email list do you think are actually ready to buy high-ticket right now? ... Not “interested.”... Not “watching.... Not “saving it for later.” I mean genuinely ready. Like, they've got a credit card in their hand just looking for somewhere to spend their cash? The real number is small. Usually around 1–3%. And yet, for years, we were all taught to build our businesses as if all our effort should go to hgh ticket alone. ... Run ads.... Post content.... Do outreach.......

All week I've been chatting about how low ticket is the best thing for... Identifying buyers with low-risk entry points Getting people to engage so you can build trust A great way to create more cashflow and revenue for your biz And that you need a proper product stack to hit both the various cohorts and budget levels within your audience. When you get this right, you have something that will allow you to run ads to multiple products that self-liquidate growing your audience, impact, and...