not sure if this is for you?


One of the most common messages I’ve had this week is around the AI build focus for August in GM+ is...

“Pete, this sounds great… but will it actually work for me?”

And I get it.

You’re probably not a coder.

You might not even feel like an “AI person.”
And you’re wondering how you could possibly build something that people would pay for.

But here’s the thing…

You don’t need to be technical.
You don’t need to be a genius.
You don’t even need a new idea.

You just need a simple system you already use... something you’ve explained to a client, written in an SOP, or mapped out in a Loom.

If you’ve ever helped someone do something faster or better…

You’ve already got everything you need for a Custom GPT.

The tech bit? I’ll walk you through it.
The funnel? We build it together.
The sales process? We use what already works.

This is about turning what you already know into something that...

  • Attracts new buyers
  • Pre-sells your expertise
  • And sets up your high-ticket offers

It’s not about becoming an AI expert.

It’s about becoming someone who knows how to leverage AI to get results.

If you want to do that with me in August, all the info is here.

Pete "anyone can do this" Boyle

Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FA
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Growth Models

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

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Yo! Wanted to share the reel ads I’ve been using that have been doing well for me. I’ll drop one of the videos below for you to check out as well. The set-up for this has been really simple. Here’s the results as they stand with $240ish invested in these ads. And now the set-up. Ad targeting: Simple 2-tier targeting. One ad set with 80% of the budget reaching cold audiences to build my retargeting list. Targeting here is very borad interests. My audience size here is about 200m. One ad with...

Over the last 2 weeks I launched a new AI based $1 product, validated it, and then started ads to it on Friday - ads which are currently running at a 1.4 ROAS. I’m helping everyone in GM+ build the same sort of thing for their business throughout August and you can join us for that here - https://docs.google.com/document/d/1dciKLc_mQUY3vd6NlFihu18ahr1PvfZav2KHQB1MEd4/edit?usp=sharing I wanted to break down the stats and process I used for the above with some behind the scenes info for you....

We’re kicking off the August GM+ build tomorrow morning. Here’s what you’ll get if you join before we start... A complete system to launch your own Custom GPT Funnels and templates to sell it for $1–$50+ A community build where we work with you to get it live Two weekly calls (implementation + office hours) All the support, systems, and SOPs you need to move fast You don’t need any tech skills. You just need a ChatGPT+ account and one good problem solving system. By the end of the month,...