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I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.
This morning I was analysing a quiz funnel for GM+. Decent ad. Simple flow. Looks clean on the surface. But there’s one issue that’ll kill his results completely… and a lot of people are making the same mistake without realising. He built a funnel that prioritises quantity, not quality. Here’s what I mean. The ad attracts the wrong crowd His whole front-end message is “grab this free thing”. Cheap clicks. Big volume. But it drags in the exact people who never buy anything. The freebie crowd...
I'm opening up a couple of spots for December to personally help you set up the right system to grow your business in 2026. If you're interested in some help, hit reply and let me know. First come, first serve. Pete "prepping for 2026" Boyle Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park, Wareham Road, Poole, Dorset BH16 6FAUnsubscribe · Preferences
Yo! Quick win for you. One of the GM+ members just launched her first Facebook ads using the $1 Product Challenge materials and the updated Living Meta Ads training. She emailed me her numbers and the big takeaways are simple: … AOV higher than ad spend.… Profitable within a few days. But here’s the real point. Everyone’s losing their minds over the Andromeda update. CPAs up. Reporting delayed. Creative burning out faster. And people are assuming their ads are suddenly “broken”. They’re not....