"Just set up a nurture sequence to make sales on autopilot". Ah... if only it was that easy. This is the common advice you see out there about "nurturing" people towards a purchase. And so people set up these long, elaborate email sequences which in essence, focus on one thing "demonstrate value". And while showing value is great, it’s not enough to make someone spend $1,000+ with you. Why? because people buy from people. They need to know, like, and trust YOU, not just your advice. And that...

Someone comes into your business through a freebie lead magnet or low-ticket offer. How long is it before they decide to pony up some cash? It's a debate we've been having in GM+ and people have shared their experiences. I'm piecing some stats together from different posts and convos for this, so the math is a little rough. Anyway... First, you can expect about 10% of free leads to become paying customers. If you attract people with a low-ticket offer (even as low as $1), these customers...

Yo! Just scheduled in a workshop where I'm going to walk through the system we're using to build ascension systems into people's businesses. This is the automated approach to getting people from a low ticket purchase or free lead magnet into your high ticket programs. Full details are here I'll share more info on what will be included over the next few days. Any Qs, hit reply and let me know. Pete "workshop worker" Boyle Vagrants, Vagabonds, and Villains Ltd, Unit 16535, 13 Freeland Park,...