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Growth Models

I've spent ~10 years helping digital brands grow. I share what I know and what I'm experimenting with in this newsletter.

4 ideas. Which would you actually use?

Yo! I wanna follow up on Yesterday's email about live workshops on building with AI. I've had a few people respond and we've been hashing out some ideas, but I'd like your take as well to help me nail what we should cover. Some quick context... I run two AI-driven businesses. The automation behind both runs on a stack I've stitched together over the last few months AI + self-hosted n8n + custom builds on cheap self-hosted (€5 / month) servers. which is way cheaper than all of the SaaS brands...

Interested in this?

Yo! Quick feeler email for something I'm thinking of doing. Over the last couple of weeks/monhts, I've been diving deep into building with AI. And, not to toot my own horn, I'm not too bad at it. While a lot of the AI advice out there is all a out "HoW To SeT up ClauDE" (which any idiot can figure out by just messing about with it in an afternoon), I've been building full automation systems for new offers and businesses. Hell, Vagrant Press is a full site that's 100% built with Ai. And, I've...

The future of business services

Yo! Been talking to a lot of folk recently about the future of service-based work in the age of AI and what we can all do to futureproof ourselves against the coming (it’s already here really) AI-pocalypse. The problem we’re seeing right now… It’s damn tough right now. A combo of AI and the current economic climate have made it very hard to sell services. First off, people are just less willing to spend money. I’ve had 2 hot clients who were on the verge of signing just ghost me within the...

I built my own ManyChat with Claude. Here's why.

Quick one from me today. I've been heads down building out Vagrant Press, and I figured it's worth sharing where it's at because a lot of the lessons are transferable. Short version: the system is working. It's just not making money yet. Now that the foundation is in place, it's time to flood it with people. Here's what I'm thinking. The deal scraping system In the last 24 hours, the site added: 317 books 288 deals 200 free books 2 book social posts → 16 successful social posts across 8...

The monetisation strategy

So I shared a little about the growth strategy for the new VP site the other day. Today, I'll do a little info on how I'm planning on monetising it. There's 2 methods I'm gonna be implementing to add a financial element to the site. Method 1 - Affiliate commissions VP is a book deal website. Every link sends people to Amazon, and attaches my affiliate URL. So basically, every click I send should help me earn a small amount of commission. Here's the thing that all of those "make a bajillion...

How's it gonna grow?

Yo! Had a couple of people respond to my last email where I announced the launch of VagrantPress.com. Massive thanks to those who replied. And, for those who asked Qs about the strategy I'm gonna be implementing, here's the deets about how I'll be attracting a user base. Step 1 - finding the beachhead market So, in essence, VP is a deal site. I could have simply pulled in various information about books and just had it as a listing site. But really, what's the added value there? I can't...

It's alive

I was pretty quiet last week, deep in build mode for the new book deal business I'm testing. The good news? 99% of the infrastructure for the site is built, and working as it should be. It's auto-updated every day with the latest Kindle deals (will expand to more book types in time) of 30% or more price drop. We add them to the site, and email people of new deals within their preferred genres that same day so they can save some money. It's essentially a deal watch and notification site for...